Fueling Brands. Disrupting Categories. Igniting Success.
About Us.
Brand Hub is a team of seasoned FMCG professionals creating standout brand experiences that go beyond expectations.
Founded in 2023 and based in Melbourne, we’re shaping the future of branding, product development, and retail partnerships.
We are driven by insight, innovation, and a commitment to sustainability.
Our Brands & Businesses.
Brand Hub Shared Services
With full-service capability across every FMCG function, Brand Hub powers ideas, people and brands that push boundaries. We back great talent and bold thinking to create what’s next.
Orange & Green
Established in 2001, Orange & Green has been the creative force behind many of Australia and New Zealand’s most successful private label ranges.
Potato Utopia
Home of the award winning Potato Gratins, indulgent, crispy and ready in minutes to elevate your plate.
Destination Italy
Authentic Italian pizza and gelato crafted in Italy and brought straight to your freezer. No passport required.
TUMME
A doctor led range of supplements designed to support gut health and help people with IBS live better every day.
Services.
Operations
Infrastructure across ambient, frozen and pharmaceutical products, supported by wholesale and direct-to-consumer platforms.
Sales
Driving growth through strategic retail partnerships, market expansion and tailored sales solutions.
Marketing
Building and scaling brands that make an impact.
Quality Assurance
Compliant with FSANZ, TGA, BRC, ISO and HACCP standards, ensuring excellence across every category.
Finance
Delivering comprehensive financial management to support stability and strategic growth.
People & Culture
Building a team of A-players who bring energy, talent and purpose to Brand Hub every day.
Why Us.
We get it. Standing out in today’s market is tough. That’s where we thrive.
With deep industry expertise, a powerful network and a passion for bold, disruptive brands, we bridge the gap between vision and execution, turning great ideas into growth.
Follow Us.
For business updates, follow us on LinkedIn
Our Brands.
Our Socials.
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Destination Italy
Destination Italy creates authentic Italian experiences in your kitchen.
Like Italy, food is and should be an experience.
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Potato Utopia
At Potato Utopia, we believe food should be experiential.
And that's what drives us to continue making great food... great moments.
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TUMME
We all deserve the opportunity to
realise our daily dreams with clarity & confidence. The chance to wake up ready to take on the day, and the conviction to face our challenges, whatever they may be.
Read.
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CHOICE Awards Winner - Kids Choice
Potato Utopia's Steakhouse Fries have done well in both the CHOICE panel the CHOICE kids panel, with the latter sharing the first place award. The review commentary stated "Once our panel...
CHOICE Awards Winner - Kids Choice
Potato Utopia's Steakhouse Fries have done well in both the CHOICE panel the CHOICE kids panel, with the latter sharing the first place award. The review commentary stated "Once our panel...
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Potato Utopia Awarded Best New Retail Product
Potato Utopia Awarded Best New Retail Product. Potato Utopia is revolutionising the frozen potato market with new and interesting premium offers, all crafted in Belgium, the global hub of frozen...
Potato Utopia Awarded Best New Retail Product
Potato Utopia Awarded Best New Retail Product. Potato Utopia is revolutionising the frozen potato market with new and interesting premium offers, all crafted in Belgium, the global hub of frozen...
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Expanding its offering beyond pizza. Destinatio...
Following last year’s launch of pizzas, the brand is now entering the gelato market with the launch of four products that have been developed and created in Bologna, Italy.
Expanding its offering beyond pizza. Destinatio...
Following last year’s launch of pizzas, the brand is now entering the gelato market with the launch of four products that have been developed and created in Bologna, Italy.
